FORT LAUDERDALE, FL— Kelley Kronenberg, a diverse business law firm, has hired Greta Matiash as its Chief Marketing Officer. Matiash, who comes to the firm with more than 15 years of marketing experience, leads Kelley Kronenberg’s internal and external communications and is based in the Fort Lauderdale office.
As the firm’s chief communicator, Matiash is responsible for overseeing all communication platforms, including media relations, the firm’s website, sponsorships, branding and event planning, on behalf of the firm, including more than 140 lawyers in nine offices throughout Florida and Illinois.
“Greta’s passion for marketing is undeniable. She is creative and innovative in her thinking and approaches new challenges with a sense of enthusiasm. We are happy to welcome her to the firm as the new leader of our communications platforms,” said Michael Fichtel, Kelley Kronenberg’s CEO and Principle Partner.
Matiash is a highly-skilled corporate communicator who possesses extensive experience in strategic negotiations, creative development, account management, and client services. Prior to joining Kelley Kronenberg, she worked for more than a decade at a large New York City agency, where she led the charge in media and marketing outreach across the eCommerce, Quick Service Restaurant, Retail, and Pharmaceutical categories. Most recently, she served as Media Director at a marketing firm in West Palm Beach working with Personal Injury law firms across the nation.
“Marketing is an incredibly powerful tool. If done correctly, it can motivate, uplift and inspire people to take action,” said Matiash. “I’m joining the firm at an exciting time and there are many stories to be told.”
Greta attended the Fashion Institute of Technology, graduating with a dual degree in Advertising Communications and Advertising Design. She was awarded the 2019 ROI Excellence Award for Best Social responsibility.
Kelley Kronenberg has significantly, and strategically, expanded its services and attorney base over the past few years. The firm recently completed construction of a new two story, 35,000 square-foot corporate headquarters and celebrated its 300th employee milestone.